DIY (Wix/Squarespace) vs Professional Build: detailed comparison for business owners.
| Aspect | DIY (Wix/Squarespace) | Professional Build |
|---|---|---|
| Upfront Cost | $0-500 | $3,000-20,000 |
| Time to Build | 20-40 hours of your time | 0 hours of your time |
| Lead Generation | Minimal (no strategy) | Built to convert visitors |
| Mobile Experience | Often broken | Designed mobile-first |
| Ongoing Updates | You do it (or it rots) | Maintained for you |
| ROI Timeline | Rarely measurable | 2-3 months to positive ROI |
DIY saves money upfront but costs more in lost leads and wasted time. Professional builds pay for themselves in 2-3 months.
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